AINIA / 22 July 2015

Innsens project or how to learn to innovate through the consumer

Consumidores, en un test de aceptación de producto en Consumolab Madrid, el centro AINIA especializado en el estudio del consumidor aplicando el análisis sensorial

The Innsens project is an initiative supported by the Lifelong Learning Program of the European Union and led by AINIA, which is focused on developing an e-learning training program for SMEs in the agri-food industry. With it, the participating companies will acquire theoretical-practical knowledge about the sensory sciences and consumer research sciences and will be able to apply them throughout the innovation process of new products, thus aligning them with consumer preferences and gaining competitiveness. More info: http://www.innsens.eu/eng/

El proyecto Innsens, liderado por AINIA, forma a las pymes en el conocimiento del análisis sensorial

   

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