- Packaging and materials
Develop sustainable and circular packaging ready for the PPWR
We design and validate packaging and materials that reduce environmental impact, promote circularity and ensure regulatory compliance without compromising product functionality or safety.
Market need
Sustainability has become a strategic requirement for companies. The entry into force of the European Packaging and Packaging Waste Regulation (PPWR), the demands of consumers and distributors, and the need to reduce environmental impact are driving a profound transformation of the sector.
Companies need to redesign their packaging, incorporate more sustainable materials, improve recyclability, integrate recycled or renewable content and move towards reuse models, all without compromising product safety, shelf life, functionality or industrial viability.
Our solution
At AINIA, we support companies in the transition towards more sustainable packaging models, helping them define and prioritise the actions needed to adapt to the requirements of the PPWR. We assess the current state of their packaging, identify opportunities for improvement and develop solutions that enable gradual progress towards the objectives of recyclability, reuse, incorporation of recycled material, packaging minimisation and reduction of environmental impact.
We work on:
- Adaptation to the PPWR and sustainability strategy: packaging assessment, identification of opportunities for improvement and definition of roadmaps to meet regulatory requirements regarding recyclability, reuse, recycled content and packaging minimisation.
- Ecodesign and circularity: packaging optimisation, simplification of complex structures and development of solutions aligned with the principles of the circular economy.
- Development of new materials and packaging solutions: recyclable, reusable, compostable and bio-based materials, incorporation of post-consumer recycled material, as well as packaging based on paper, cellulosic materials, biopolymers and secondary raw materials from valorisation processes.
- Technical validation and demonstration of compliance: assessment of recyclability in accordance with internationally recognised methodologies (RecyClass and CEPI), design and validation of reusable systems, and technical support to verify compliance with environmental and regulatory requirements.
- Environmental assessment and decision-making: life cycle assessment (LCA), environmental footprint calculation and comparison of alternatives to select the most sustainable and viable solutions from a technical, economic and environmental perspective.
Our capabilities enable us to address multiple innovation and sustainability challenges in sectors such as food, beverages, cosmetics, chemicals and fast-moving consumer goods.
Applications
- Adaptation of packaging to PPWR requirements.
- Development of recyclable and recycled packaging.
- Design of reusable packaging.
- Development of paper packaging and cellulosic materials.
- Valorisation of by-products to obtain new materials.
- Optimisation of material use and weight reduction.
- Improving packaging circularity.
- Reduction of environmental impact through LCA and ecodesign.
- Development of new functional materials with properties tailored to the product.
Impact and benefits
The application of these solutions enables companies to:
- Reduce the environmental impact of their packaging.
- Move towards circular economy models.
- Improve the recyclability, reuse and recovery of materials.
- Comply with current and future regulatory requirements, including the PPWR.
- Reduce raw material consumption and the carbon footprint.
- Increase acceptance of their products among consumers and distributors.
- Differentiate themselves through innovative and sustainable solutions.
- Maintain the safety, quality and shelf life of packaged products.
- Minimise technical and regulatory risks associated with new packaging developments.
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