{"id":150978,"date":"2018-02-01T13:27:05","date_gmt":"2018-02-01T12:27:05","guid":{"rendered":"https:\/\/www.ainia.com\/ainia-news\/interested-developing-food\/"},"modified":"2025-01-19T13:40:41","modified_gmt":"2025-01-19T11:40:41","slug":"interested-developing-food","status":"publish","type":"post","link":"https:\/\/www.ainia.com\/en\/ainia-news\/interested-developing-food\/","title":{"rendered":"Interested in developing foods with health claims? Let PATHWAY-27 guide you"},"content":{"rendered":"

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At the 5th<\/sup> FoodOmics conference, researchers from the EU funded PATHWAY-27 FP7 project presented their newly released comprehensive and practical guidelines for the development of products with health claims. Developed in close collaboration with stakeholders, the guidelines will help all those with an interest in health claims applications.<\/p>\n

Health is one of the key drivers of consumer food choice. Products carrying a health claim may increase the intention to purchase, and the novelty of such products allows manufacturers to gain a greater profit margin than from a \u2018commodity\u2019 product.<\/p>\n

The European Food Safety Authority provides guidance documents to support health claim applicants; however, the success rate of submitted applications has been disappointingly low. To help remedy this situation, PATHWAY-27 developed the following guidelines and recommendations:<\/p>\n